Sales function for a company with foreign sales operation Assignment

Sales function for a company with foreign sales operation - Assignment Example For some time some women thought that by using tampon they will lose their virginity that led them to prefer pads over tampon (James, &Anthony, 2004). The new aggressive advertisements measures are part of high competitive campaigns to help penetrate the overseas market where religious and cultural issues prove to be a barrier. The risk associated with rolling out a single product in global market proved to be too high hence it was acquired by PROCTOR & GAMBLE. Tambrands has become part of P&G which has wide marketing and distribution capabilities. P&G Company has expanded over the recent years by procuring products and marketing the products globally. P&G had a good market reach which includes even third world countries. P&G has always spearheaded the use new media both radio and television as way advertising, in continuation P&G has stepped up its internet activities in the web to promote their products and they have launched a website that provides teenage girls with information about relationship and puberty(James, &Anthony,2004). In areas where the internet is not readily available i.e. sub Saharan Africa a personal approach has been applied by P&G. Working jointly with others like Always, P&G drives fundraiser for the united nations association for the campaign of ‘protecting future’ .a program designed to improve the African girl child